As the market for natural skincare skyrockets with hundreds of new products now available, how do you know you are choosing the most ethical brands? Many reputable companies are forthcoming about ingredients and certification but many aren’t so honest when it comes to cruelty free products.
Even in 2018, many well-known and house hold name brands still perform testing on animals – Johnson & Johnson, Revlon, Pantene, Maybelline, Estee Lauder, Clinique, Jo Malone, Bobby Brown, MAC Cosmetics – the list is endless. These companies have poor ethics when it comes to animal testing with some making no effort to change their policies, preferring to overlook animal welfare in exchange for bigger profits.
Unfortunately, it is also big business providing animals to companies to test their products. Many breeds of animals are reared and/or genetically modified for the specific aim of shipping off to laboratories to conduct safety experiments. This raises the question as to what ingredients are these brands putting into their skincare products that need such ‘safety’ testing? If the ingredients are not safe, why are they being added and why would we want to put them on our skin?